Advertisements have become a significant part of our daily lives. Whether it is commercials between Seinfeld episodes or scrolling past carefully placed Instagram ads; your eyes remain constantly stimulated and your mind enticed by intelligently designed advertisements. Central to any advertisement is the brand’s logo, and an expertly designed logo will help your business attract more of your target market. Don't resort to any web-based logo generators that lurk around the internet, they will churn out something weak and mediocre. Instead, give a little thought to your design and you will find that it needs just a few, key qualities to shine above the rest. Our team collaborated to create a list of what we consider to be the most relevant Qualities of Great Logo Design that will ensure that your logo does more work for your business in the age of information.